Bitpanda stocks
“Take your slice of the cake”
The idea behind the pie is that the pie itself is your portfolio that is made of many fractional stocks and that you don’t have to be rich to buy one expensive stock, but you can buy easily only a part you can afford, but still buy a piece of your favorite company you believe in.
From crypto shade to mainstream
OBJECTIVES
👉 Update Bitpanda's image to fit its current place in the market.
👉 Improve the user experience across the board.
👉 Remind everyone that Bitpanda is a cutting-edge player in fintech.
There’s no brand without a strategy
The rebranding of Bitpanda marked a significant milestone in the company's journey, successfully modernizing its brand identity and enhancing user experience. The strategic coordination of visual elements, user-centric design principles, and effective communication strategies played a pivotal role in solidifying Bitpanda's reputation as a fintech trailblazer in the ever-evolving digital landscape. This case study underscores the transformative power of a well-executed rebranding initiative in fostering positive user perception and sustaining industry leadership.
positive user feedback
Increased User Engagement
Paola Cantella
Senior Creative, ex-Bitpanda
Wilder Widerstand
Non alcoholic Uhudler wine - once banned grapes, today a new hype.
