Privacy Policy
Data protection at a glance
General information
The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data is any data that can be used to personally identify you. Detailed information on the subject of data protection can be found in our privacy policy listed below this text.
Data collection on this website
Who is responsible for data collection on this website?
Data processing on this website is carried out by the website operator. You can find the operator’s contact details in the section “Information about the responsible entity” in this privacy policy.
How do we collect your data?
Some data is collected when you provide it to us. This may include, for example, data that you enter into a contact form.
Other data is collected automatically or after your consent when you visit the website through our IT systems. This is mainly technical data (e.g., internet browser, operating system, or the time a page is accessed). This data is collected automatically as soon as you enter this website.
What do we use your data for?
Some of the data is collected to ensure the website can be provided without errors. Other data may be used to analyze your user behavior.
What rights do you have regarding your data?
You have the right at any time to receive information free of charge about the origin, recipients, and purpose of your stored personal data. You also have the right to request the correction or deletion of this data. If you have given consent to data processing, you can withdraw this consent at any time for the future. You also have the right, under certain circumstances, to request that the processing of your personal data be restricted. Furthermore, you have the right to lodge a complaint with the competent supervisory authority.
If you have any further questions about data protection, you can contact us at any time.
Analysis tools and third-party tools
When you visit this website, your browsing behavior may be statistically evaluated. This is mainly done using so-called analysis programs.
Detailed information about these analysis programs can be found in the following privacy policy.
Hosting
We host the content of our website with the following provider:
External hosting
This website is hosted externally. The personal data collected on this website is stored on the server(s) of the hosting provider. This may include in particular IP addresses, contact requests, metadata and communication data, contract data, contact details, names, website access data, and other data generated via a website.
External hosting is carried out for the purpose of fulfilling contracts with our potential and existing customers (Art. 6(1)(b) GDPR) and in the interest of a secure, fast, and efficient provision of our online offering by a professional provider (Art. 6(1)(f) GDPR). If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s end device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Our hosting provider(s) will process your data only to the extent necessary to fulfill its performance obligations and will follow our instructions regarding this data.
We use the following host: Webflow
Data processing agreement
We have concluded a data processing agreement (DPA) for the use of the service mentioned above. This is a contract required under data protection law to ensure that the provider processes the personal data of our website visitors only according to our instructions and in compliance with the GDPR.
General information and mandatory information
Data protection
The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.
When you use this website, various personal data is collected. Personal data is data that can be used to personally identify you. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this happens.
We point out that data transmission over the internet (e.g., communication by email) may have security gaps. Complete protection of data against access by third parties is not possible.
Information about the responsible entity
The responsible entity for data processing on this website is:
FROM BLAND TO BRAND
Ilse Buck Straße 26/50
1220 Vienna
Email: tamara@fromblandtobrand.com
The responsible entity is the natural or legal person who alone or jointly with others determines the purposes and means of processing personal data (e.g., names, email addresses, etc.).
Storage duration
Unless a more specific storage period is stated within this privacy policy, your personal data will remain with us until the purpose for data processing no longer applies. If you assert a legitimate request for deletion or revoke your consent to data processing, your data will be deleted unless we have other legally permissible reasons for storing your personal data (e.g., tax or commercial retention periods); in the latter case, deletion will take place after these reasons cease to apply.
General information on the legal bases for data processing on this website
If you have consented to data processing, we process your personal data on the basis of Art. 6(1)(a) GDPR or Art. 9(2)(a) GDPR if special categories of data according to Art. 9(1) GDPR are processed. In the case of explicit consent to the transfer of personal data to third countries, data processing is also based on Art. 49(1)(a) GDPR. If you have consented to the storage of cookies or access to information on your end device (e.g., via device fingerprinting), data processing is additionally based on Section 25(1) TDDDG. Consent can be revoked at any time.
If your data is required for contract fulfillment or for pre-contractual measures, we process your data on the basis of Art. 6(1)(b) GDPR. Furthermore, we process your data if it is necessary to fulfill a legal obligation on the basis of Art. 6(1)(c) GDPR. Data processing may also be carried out on the basis of our legitimate interest pursuant to Art. 6(1)(f) GDPR. The relevant legal basis in each individual case is explained in the following sections of this privacy policy.
Recipients of personal data
As part of our business activities, we work with various external entities. In some cases, it is necessary to transfer personal data to these external entities. We only pass on personal data to external entities if this is necessary for contract fulfillment, if we are legally obliged to do so (e.g., transferring data to tax authorities), if we have a legitimate interest pursuant to Art. 6(1)(f) GDPR, or if another legal basis permits the transfer.
When using processors, we pass on personal data of our customers only on the basis of a valid data processing agreement. In the case of joint processing, an agreement on joint processing is concluded.
Withdrawal of your consent to data processing
Many data processing operations are only possible with your explicit consent. You can withdraw consent you have already given at any time. The lawfulness of the data processing carried out until the withdrawal remains unaffected by the withdrawal.
Right to object to data collection in special cases and to direct advertising (Art. 21 GDPR)
IF DATA PROCESSING IS BASED ON ART. 6(1)(E) OR (F) GDPR, YOU HAVE THE RIGHT AT ANY TIME, FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION, TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. THE RESPECTIVE LEGAL BASIS FOR PROCESSING CAN BE FOUND IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR PERSONAL DATA UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS THAT OVERRIDE YOUR INTERESTS, RIGHTS, AND FREEDOMS, OR IF THE PROCESSING SERVES TO ASSERT, EXERCISE, OR DEFEND LEGAL CLAIMS (OBJECTION UNDER ART. 21(1) GDPR).
IF YOUR PERSONAL DATA IS PROCESSED FOR DIRECT ADVERTISING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR SUCH ADVERTISING; THIS ALSO APPLIES TO PROFILING INSOFAR AS IT IS RELATED TO SUCH DIRECT ADVERTISING. IF YOU OBJECT, YOUR PERSONAL DATA WILL NO LONGER BE USED FOR DIRECT ADVERTISING PURPOSES (OBJECTION UNDER ART. 21(2) GDPR).
Right to lodge a complaint with the competent supervisory authority
In the event of violations of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, in particular in the Member State of their habitual residence, place of work, or the place of the alleged violation. This right exists without prejudice to any other administrative or judicial remedies.
Right to data portability
You have the right to receive data that we process automatically on the basis of your consent or in fulfillment of a contract, in a common, machine-readable format, and to have it handed over to you or to a third party. If you request the direct transfer of the data to another controller, this will only be done insofar as it is technically feasible.
Information, correction, and deletion
Within the framework of the applicable legal provisions, you have the right at any time to obtain free information about your stored personal data, its origin and recipients, and the purpose of data processing, and, if applicable, a right to correction or deletion of this data. You can contact us at any time regarding this and other questions about personal data.
Right to restriction of processing
You have the right to request restriction of the processing of your personal data. You can contact us at any time for this purpose. The right to restriction applies in the following cases:
- If you dispute the accuracy of your personal data stored by us, we usually need time to verify this. During the review period, you have the right to request restriction of processing.
- If the processing of your personal data was/is unlawful, you can request restriction of processing instead of deletion.
- If we no longer need your personal data, but you need it for the assertion, exercise, or defense of legal claims, you have the right to request restriction instead of deletion.
- If you have lodged an objection under Art. 21(1) GDPR, a balancing of interests must be carried out between your interests and ours. As long as it is not yet clear whose interests prevail, you have the right to request restriction.
If processing has been restricted, such personal data may—apart from being stored—only be processed with your consent or for the assertion, exercise, or defense of legal claims, or to protect the rights of another natural or legal person, or for reasons of important public interest of the European Union or a Member State.
SSL/TLS encryption
For security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the website operator, this site uses SSL/TLS encryption. You can recognize an encrypted connection by the browser address line changing from “http://” to “https://” and by the lock symbol in your browser line.
If SSL/TLS encryption is activated, data you transmit to us cannot be read by third parties.
Objection to advertising emails
The use of contact data published within the scope of the legal notice obligation for sending unsolicited advertising and information material is hereby objected to. The site operators expressly reserve the right to take legal action in the event of unsolicited advertising being sent, such as spam emails.
Data collection on this website
Cookies
Our websites use so-called “cookies.” Cookies are small data packets and do not cause any damage to your end device. They are either stored temporarily for the duration of a session (session cookies) or permanently (persistent cookies) on your device. Session cookies are automatically deleted after your visit ends. Persistent cookies remain stored on your device until you delete them yourself or automatic deletion occurs via your web browser.
Cookies can come from us (first-party cookies) or from third-party companies (third-party cookies). Third-party cookies allow certain services from third-party companies to be integrated within websites (e.g., cookies for processing payment services).
Cookies have various functions. Many cookies are technically necessary because certain website functions would not work without them (e.g., the shopping cart function or the display of videos). Other cookies may be used to evaluate user behavior or for advertising purposes.
Cookies that are necessary to carry out the electronic communication process, to provide certain functions you requested (e.g., the shopping cart function), or to optimize the website (e.g., cookies for measuring the web audience) (necessary cookies) are stored on the basis of Art. 6(1)(f) GDPR unless another legal basis is stated. The website operator has a legitimate interest in storing necessary cookies for technically error-free and optimized provision of its services. If consent to the storage of cookies and comparable recognition technologies was requested, processing is carried out exclusively on the basis of this consent (Art. 6(1)(a) GDPR and Section 25(1) TDDDG); consent can be revoked at any time.
You can set your browser so that you are informed about the setting of cookies and allow cookies only in individual cases, exclude acceptance of cookies for certain cases or in general, and activate the automatic deletion of cookies when closing the browser. If cookies are deactivated, the functionality of this website may be limited.
Which cookies and services are used on this website can be found in this privacy policy.
Server log files
The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:
- Browser type and browser version
- Operating system used
- Referrer URL
- Hostname of the accessing computer
- Time of the server request
- IP address
This data is not merged with other data sources.
This data is collected on the basis of Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of its website—server log files must be recorded for this purpose.
Contact form
If you send us inquiries via the contact form, your details from the inquiry form, including the contact data you provide there, will be stored by us for the purpose of processing the inquiry and in case of follow-up questions. We do not pass on this data without your consent.
This data is processed on the basis of Art. 6(1)(b) GDPR if your inquiry is related to fulfilling a contract or necessary for pre-contractual measures. In all other cases, processing is based on our legitimate interest in the effective handling of inquiries addressed to us (Art. 6(1)(f) GDPR) or on your consent (Art. 6(1)(a) GDPR) if this was requested; consent can be revoked at any time.
The data you enter in the contact form will remain with us until you request deletion, revoke your consent to storage, or the purpose for storage no longer applies (e.g., after your request has been processed). Mandatory legal provisions—especially retention periods—remain unaffected.
Inquiry by email, telephone, or fax
If you contact us by email, telephone, or fax, your inquiry, including all resulting personal data (name, inquiry), will be stored and processed by us for the purpose of handling your request. We do not pass on this data without your consent.
Processing is based on Art. 6(1)(b) GDPR if your inquiry is related to fulfilling a contract or necessary for pre-contractual measures. In all other cases, processing is based on our legitimate interest in effectively handling inquiries (Art. 6(1)(f) GDPR) or on your consent (Art. 6(1)(a) GDPR) if requested; consent can be revoked at any time.
The data you send to us as part of contact inquiries remains with us until you request deletion, revoke your consent to storage, or the purpose for storage no longer applies (e.g., after your request has been processed). Mandatory legal provisions—especially legal retention periods—remain unaffected.
Social media
This website integrates elements of the social network Facebook. The provider of this service is Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland. According to Facebook, however, the collected data is also transferred to the USA and to other third countries.
An overview of the Facebook social media elements can be found here:
https://developers.facebook.com/docs/plugins/?locale=de_DE
When the social media element is active, a direct connection is established between your device and the Facebook server. Facebook thereby receives the information that you visited this website with your IP address. If you click the Facebook “Like” button while logged into your Facebook account, you can link the content of this website to your Facebook profile. This allows Facebook to associate your visit to this website with your user account. We point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data or of how Facebook uses it. Further information can be found in Facebook’s privacy policy at:
https://de-de.facebook.com/privacy/explanation
This service is used on the basis of your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be revoked at any time.
Insofar as personal data is collected on our website using the tool described here and forwarded to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). Joint responsibility is limited exclusively to the collection of the data and its transfer to Facebook. The processing carried out by Facebook after the transfer is not part of the joint responsibility. The obligations incumbent on us jointly have been set out in an agreement on joint processing. The wording of the agreement can be found at:
https://www.facebook.com/legal/controller_addendum
According to this agreement, we are responsible for providing data protection information when using the Facebook tool and for implementing the tool on our website in compliance with data protection law. Facebook is responsible for the data security of Facebook products. You can assert data subject rights (e.g., requests for information) regarding data processed by Facebook directly with Facebook. If you assert these rights with us, we are obliged to forward them to Facebook.
Data transfers to the USA are based on the EU Commission’s standard contractual clauses. Details can be found here:
https://www.facebook.com/legal/EU_data_transfer_addendum
https://de-de.facebook.com/help/566994660333381
https://www.facebook.com/policy.php
The company has a certification under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA intended to ensure compliance with European data protection standards for data processing in the USA. Each company certified under the DPF commits to complying with these data protection standards. Further information can be obtained from the provider at the following link:
https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt0000000GnywAAC&status=Active
This website includes functions of the Instagram service. These functions are provided by Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland.
When the social media element is active, a direct connection is established between your device and the Instagram server. Instagram thereby receives information about your visit to this website.
If you are logged into your Instagram account, you can link the contents of this website to your Instagram profile by clicking the Instagram button. This allows Instagram to associate your visit to this website with your user account. We point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data or how Instagram uses it.
This service is used on the basis of your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be revoked at any time.
Insofar as personal data is collected on our website using the tool described here and forwarded to Facebook and/or Instagram, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). Joint responsibility is limited exclusively to the collection of the data and its transfer to Facebook and/or Instagram. The processing carried out by Facebook and/or Instagram after the transfer is not part of the joint responsibility.
The obligations incumbent on us jointly have been set out in an agreement on joint processing. The wording of the agreement can be found at:
https://www.facebook.com/legal/controller_addendum
According to this agreement, we are responsible for providing data protection information when using the Facebook/Instagram tool and for implementing the tool on our website in compliance with data protection law. Facebook is responsible for the data security of Facebook/Instagram products. You can assert data subject rights (e.g., requests for information) regarding data processed by Facebook and/or Instagram directly with Facebook. If you assert these rights with us, we are obliged to forward them to Facebook.
Data transfers to the USA are based on the EU Commission’s standard contractual clauses. Details can be found here:
https://www.facebook.com/legal/EU_data_transfer_addendum
https://privacycenter.instagram.com/policy/
https://de-de.facebook.com/help/566994660333381
Further information can be found in Instagram’s privacy policy:
https://privacycenter.instagram.com/policy/
The company has a certification under the “EU-US Data Privacy Framework” (DPF). Further information can be obtained from the provider at:
https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt0000000GnywAAC&status=Active
Newsletter
Newsletter data
If you would like to receive the newsletter offered on the website, we need an email address from you as well as information that allows us to verify that you are the owner of the provided email address and that you agree to receive the newsletter. No further data is collected, or only on a voluntary basis. We use this data exclusively for sending the requested information and do not pass it on to third parties.
The data entered into the newsletter registration form is processed exclusively on the basis of your consent (Art. 6(1)(a) GDPR). You can revoke the consent you have given to store the data, the email address, and its use for sending the newsletter at any time, for example via the “Unsubscribe” link in the newsletter. The lawfulness of the data processing operations that have already taken place remains unaffected by the revocation.
The data you provide for the purpose of receiving the newsletter will be stored by us until you unsubscribe from the newsletter and will be deleted from the newsletter distribution list after you unsubscribe or after the purpose no longer applies. We reserve the right to delete or block email addresses from our newsletter distribution list at our own discretion within the framework of our legitimate interest pursuant to Art. 6(1)(f) GDPR.
Data stored by us for other purposes remains unaffected.
After you unsubscribe from the newsletter distribution list, your email address may be stored by us or by the newsletter service provider in a blacklist if this is necessary to prevent future mailings. The data from the blacklist is used only for this purpose and is not merged with other data. This serves both your interest and our interest in complying with legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6(1)(f) GDPR). Storage in the blacklist is not time-limited. You may object to this storage if your interests outweigh our legitimate interest.
Newsletter sent to existing customers
If you order goods or services from us and provide your email address, this email address may subsequently be used by us to send newsletters, provided that we inform you of this in advance. In such a case, the newsletter will only contain direct advertising for our own similar goods or services. You can cancel receiving this newsletter at any time. For this purpose, each newsletter contains a corresponding link.
The legal basis for sending the newsletter in this case is Art. 6(1)(f) GDPR in conjunction with Section 7(3) UWG.
After you unsubscribe from the newsletter distribution list, your email address may be stored by us in a blacklist to prevent future mailings to you. The data from the blacklist is used only for this purpose and is not merged with other data. This serves both your interest and our interest in complying with legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6(1)(f) GDPR). Storage in the blacklist is not time-limited. You may object to this storage if your interests outweigh our legitimate interest.
